THE ART OF BRAKING
An engaging exhibition about brakes

6 – 18 September 2022
Free entry

Over 60 years of the famous brand’s history narrated through design, innovation and research in an exhibition where the control of energy and movement is transformed into an immersive experience of technology, light design, and video installations.

An exhibition that narrates the industrial history and iconic products of Brembo – a world leader in braking systems for over sixty years – in an immersive multimedia experience conceived and produced by Brembo and Balich Wonder Studio.

A fascinating journey from the company’s origins to the most important challenges of the future, such as sustainability and electric mobility.

Through interactive installations, light design, and videos, the visitors will be led to the discovery of shapes, materials, colours, style, and evolution of braking systems,
In the exhibition, history and products come together in an exhibition divided into eight thematic sections; origin and birth, races, research, style, design, the world, the future – with a series of installations between past and future.

Find yourself in the middle of a racing circuit, experience the thrill of a car and motorbike race thanks to special tubes that recreate the sound experience of a racetrack; ‘enter’ the shapes of brake discs through cones of laser lights; immerse yourself in a kinetic installation of coloured brake calipers that are partly suspended and continuously moving; marvel at a one-piece caliper that, from a single piece of aluminium, comes to life as a true sculpture, or even lose yourself in an 'Infinity room' generated by the mirroring surface of the 'Greentive' disc that creates an unexpected and infinite environment: you will find various and several multimedia experiences thanks to which you can immerse in the world of Brembo braking systems.
INFOLINE

0254917
Mon – Fri 9:00 – 18:00

OPENING TIME

September 6th – 18th, 2022
Monday 2.30pm – 7.30pm
Tuesday, Wednesday, Friday, Sunday 9.30am – 7.30pm
Thursday, Saturday 9.30am – 10.30pm
LAST ENTRY ONE HOUR BEFORE CLOSING

Free entry

Visitors to the exhibitions are not required to wear a surgical mask, which remains an item recommended by 24 Ore Cultura.

LOCATION

Mudec – Museo delle Culture
via Tortona 56, Milano

Brembo has made color a distinctive element of brake calipers

Braking system with carbon ceramic disc

Brembo's headquarters at the Kilometro Rosso in Stezzano, Bergamo, Italy.

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